Truth be told, Local SEO strategies are not a million miles away from what would be considered as standard SEO. There are however very important points of development that must be followed to ensure that a website will display for localised search results. 

As my case studies show, getting links from national press and websites high domain authorities is always a good way to push your site up in the rankings, even for local results. But what else does local SEO entail, and how do I make sure your site shows for local results? 

Below is a summary of just some of the points which my local SEO strategies focus on: 

• Link Building – Digital PR for national coverage & local citations 
• NAP (name, address phone & phone number) optimisation across the site 
• Schema development for local business data 
• Internal link development 
• Local landing pages e.g. “Plumbing North West” (used sparingly) 
• Category & Service page content development 
• Google My Business Setup & Optimisation

The list doesn’t end there. Get in touch below to discuss a bespoke local SEO strategy for your website.